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Home > Who We Are
Who's In Charge: Jeff Berger, Owner Background
Self-defined as a "marketing
strategist who crafts words to convince people to act," Jeff Berger has been
creating clear-cut, effective marketing, PR, and Web strategies and crafting
"words" for many prestigious clients for more than 30 years.
Jeff began his career as a
newspaper-radio-TV reporter in Rhode Island. Subsequently, he spent several
years in financial services/insurance, where he became NASD registered and
produced financial sales-related newsletters, product collateral, personality
features, annual reports, speeches, presentations, field sales magazines, direct
response materials, and more.
High-Tech
In 1981 Jeff moved on to high
technology, where he gained extensive experience in corporate and marketing
communications and PR involving semiconductor technology; telecommunications;
CAD/CAM and CIM/CAE; server, workstation, and PC hardware and software;
networking; remote access technologies; product testing and analysis;
manufacturing and supply chain collaboration; and the World Wide Web/Internet, for which he has written scores
of product pages, white papers, backgrounders, and customer testimonials for
companies ranging from the Fortune 100 to startups. Jeff founded JMB
Communications in 1990.
Today, Jeff Berger and his associates continue to work with
a spectrum of high tech companies, but his business has diversified to
include hospitality/travel businesses, financial and insurance clients, the food
industry, several trade
magazines, and other business-to-business and business-to-consumer clients in
the US and worldwide. JMB Communications also contracts with prominent PR, ad,
Web, and direct marketing agencies and even authors.
Working with Ad / PR / Direct Response / Web Marketing Agencies:
Leading Web, PR, direct response,
market research, and advertising agencies subcontract demanding client
assignments to JMB Communications -- for four very good reasons:
- Genuine expertise
in dynamic areas of technology, finance, and more, which means virtually no
learning curve
- Fast turnaround
(we take deadlines seriously)
- Reasonable rates
- Strong customer focus
-- we learn the hot buttons of your audiences and successfully go after
them
To see everything we do, click
capabilities. Also see our
samples
and contact
us.
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