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New Media
"New Media" describes cutting edge electronic, World Wide Web, Internet/Intranet (including mobile/portable/voice-activated), and related on-line communications.
In 1994, when the Web started to take off, we were heavily involved in the construction effort for a major computer company's World Wide Web presence; our work included both structure and copy. Since then, we've written content for and counseled companies on the strategic development of scores of websites. Often, Web development companies and PR/ad agencies call on us to help create and update copy for sites for their key clients.
As we noted, "electronic media" and "new media" today refer to far more than simply the Internet and the Web. Wireless marketing-related or information-related communications can be focused on vertical (or horizontal) audiences of countless descriptions -- and today, they involve wireless Web access and even talkback capabilities with your car radio.
Regardless of what marketing writing you need to help you leverage emerging, innovative electronic media to benefit your business, call us. We know the technology and we know marketing, and we can certainly help.
What do we do?
Although we're principally a technology marketing consulting / writing group, our unusual depth of experience translates into highly effective "New Media" projects no matter what "media" you select or how those media evolve.
Why choose us over others?
Besides experience, client focus is a key reason. Our first questions usually concern the audience for your Web site, for your marketing materials, PR, or whatever -- because when we know who you're targeting, we can easily focus on what turns them on. That's an attitude that helps your company sell its products or services, and of course, THAT is why you contact us. Call us today at 508-830-3456.
Updated June 27, 2001.
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