NOTE: Many more networking and telecommunications samples are available from such companies as Cisco and Horizon House. -- Jeff Berger, April, 2001
Networking/Remote Access
Writing Samples
Jeff Berger -- JMB Communications
Please see the note at the end of this document.
Olicoms CrossFire
Token-Ring Switch Boosts BandwidthCrossFire is first product in new series for Token-Ring, Ethernet, and ATM switching
April, 1996, LAS VEGAS, NV Olicom (Nasdaq:OLCMF), a leading supplier of high-performance networking solutions, today unveiled its CrossFire Token-Ring stackable switch, the first in a new series of LAN switch solutions.
The stackable architecture of the CrossFire Token-Ring switch will enable users to expand switched LANs cost-effectively. The CrossFire switchs standard CrossLink feature, a scalable, high-speed pipe between CrossFire switches, boosts bandwidth between switches and builds redundancy into the backbone. Using CrossLink, one to four ports can be used to create a single link functioning at up to 128 Mbps.
The CrossFire Switch provides from 8 to 12 ports, each supporting a shared or dedicated 4 or 16 Mbps Token-Ring segment. Users can add a Universal Expansion Module for either four more Token-Ring ports, two Token-Ring fiber ports, or one ATM 155 Mbps port supporting LAN emulation. Each standard Token-Ring port supports up to 1,700 active connections for a maximum of 6,000 per switch.
CrossFire Delivers Scalable Bandwidth Increases for Backbones and Servers on Token-Ring Networks
In enterprise networks utilizing Token-Ring, demands for increased bandwidth are high due to network growth and, ultimately, network congestion. With its advanced ASIC design and parallel processing architecture, the CrossFire Token-Ring switch scalably increases bandwidth on the backbone, at server connections, and for desktops. On the backbone, CrossFire switches replace bridges and hubs for connections between workgroups and servers, providing an immediate network performance increase. The CrossFire switchs parallel processing power greatly decreases data transfer time from one ring to another, and is approximately 30 times more efficient than a traditional bridge.
To increase bandwidth at servers and workstations, the CrossFire Token-Ring switch uses full-duplex operation, fully compliant with the IEEE 802.5u standard for Dedicated Token-Ring. All of Olicoms most popular adapters offer full-duplex connections.
Low Cost-of-Ownership
The CrossFire Token-Ring switch allows virtual "plug and play" installation and automatic configuration. To install CrossFire into a client/server workgroup, users need only connect existing Multistation Access Units (MAUs) or Control Access Units (CAUs) to ports on the switch; servers are connected to individual ports. No changes are necessary to existing application and network operating system software, adapters, network hardware, or cabling. The switch autoconfigures on power-up and self detects the ring speed and type of connection for each port. In most cases, a CrossFire Token-Ring can be installed and made fully operational in minutes.
Pricing and Availability
The CrossFire Token-Ring switch will be available in June, 1996, at a US list price of $5,600.
Olicoms LAN Switching Strategy Includes Products To Boost LAN Performance, and Facilitate Migration to ATM
"Olicom customers tell us they want to leverage their existing networking investments without getting stuck with limited technology. The simplicity, attractive pricing, and low cost-of-ownership offered by our new suite of LAN switch solutions, starting with the CrossFire Token-Ring switch, delivers not only unprecedented investment protection, but also provides an easy upgrade path to ATM," comments Erik Johannsen, Olicom Director of Product Marketing.
"These solutions will fully leverage our technological and price/performance leadership."
Johannsen said that Olicoms goal is "to provide complete switching solutions for Token-Ring, Ethernet, and ATM. Olicoms new LAN switching strategy will give managers of Token-Ring and Ethernet networks the ability to cost-effectively extend existing investments, boost productivity, and flexibly migrate to ATM. Our range of LAN switch solutions will strengthen Olicoms position as a supplier of complete high-performance PC, workgroup, and backbone network solutions. It focuses on bringing LAN switching to the desktop on a mass scale."
With the announcement of the CrossFire Token-Ring switch, Olicom enables users of Token-Ring networks to extend their investments with a cost-effective, easy-to-implement method for increasing performance and eliminating network bottlenecks. Simultaneously, the CrossFire Token-Ring switch lets network managers flexibly implement 155 Mbps ATM for high-speed backbone transport.
"The CrossFire Token-Ring switch gives our customers the investment protection and performance boost they have demanded," Johannsen noted. "The performance increase provided by the CrossFire Token-Ring switch is particularly dramatic when you consider that it yields scalable bandwidth without requiring changes to existing network hardware and software. While ATM has gained mass acceptance as the technology to deliver high-speed, dedicated bandwidth end-to-end in enterprise networks, the current costs and lack of available application software prohibit wide-scale upgrades to ATM today. CrossFire steps into that niche."
Olicoms LAN switch strategy provides three key customer advantages:
In the first phase of this strategy, Olicom this year will roll out a comprehensive range of stackable LAN switch products for Token-Ring and Ethernet, including products for creating high-speed backplane stacks for switch interconnections, and management software supporting SNMP. The CrossFire Ethernet switch will be released later this year.
This range of switch products, starting with CrossFire for Token Ring, delivers competitive per-port prices, low cost-of-ownership, and full support for industry standards. "In Token-Ring, we have leveraged our extensive technical expertise to deliver high quality solutions that offer industry-leading price/performance," Johannsen said.
To achieve its goal of becoming a leading supplier of complete ATM-to-the-desktop solutions, Olicom will release a full range of modular switch products for 155 Mbps and 25 Mbps ATM later this year. The products, which will provide switch solutions for both backbones and workgroups, will form the foundation for high-performance ATM solutions that combine Olicoms RapidFire ATM adapters and its CellDriver LAN emulation software.
"We have already established extensive expertise in ATM, as evidenced by Microsoft which choose Olicom to supply LAN emulation software for its Windows operating systems. Moreover, our strategic alliance with Fujitsu for the development of ATM silicon and driver software enables Olicom to offer high quality top-to-bottom ATM solutions. Olicom is one of few vendors supporting LAN emulation for both Token-Ring and Ethernet, a strategic decision which provides a unique advantage to customers requiring LAN emulation support in both areas.
These ATM solutions will enable networks to reap the benefits of ATMs scalability, dedicated bandwidth, and resource manageability. By offering a full range Olicom strengthen position as a strategic supplier, especially among Fortune 1000 companies where we are well known for Token-Ring. Solutions offering high quality and excellent price/performance.
Company Background
Olicom base develops and markets Token-Ring, Ethernet, and ATM local area network products. In the Token-Ring market, Olicom is established as one of the worlds leading suppliers. Olicom products, known for high performance and competitive prices, are distributed worldwide by a network of strategic partners and resellers. Founded in 1985, the company is listed on the NASDAQ National Market System under the symbol OLCMF.
# # # #
Olicom is a registered trademark. CrossFire and RapidFire are trademarks of Olicom A/S. All other brand and product names are trademarks or registered trademarks of their respective holders.
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Company Overview
Olicom designs and markets LAN products for Token-Ring, Ethernet, Fast Ethernet, and ATM. These products enable Olicom customers to easily integrate comprehensive networking solutions that span from networked desktops and laptops to workgroups to campus network backbones.
Corporate Mission
Olicom provides its customers with key competitive advantages through innovative, high-quality networking solutions, and technical support, which improve the efficiency, reliability, and overall productivity of customers networks.
Founded:
1985Location: Corporate headquarters in Lyngby, Denmark (a suburb of Copenhagen);
US headquarters in Plano, Texas; 35 sales offices located in all major metropolitan areas in the US as well as Australia, Austria, Denmark, France, Germany, Hong Kong, Spain, Italy, the Netherlands, Singapore, South Africa, and the United Kingdom with additional representation in over 40 countries
Employees: 339 worldwide
Designs and Builds: data networking systems that include adapters (also called Network Interface Cards, or NICs), hubs, switches, PC Cards, and network management software
NASDAQ symbol: OLCMF
For fiscal 1995 (ended December 31):
Revenues: $127.5 million
Net Income: $12.8 million
Earnings per share: 87 cents
Product Overview Through the 1990s
Through its commitment to innovative, high-quality product engineering, superior performance, and competitive pricing, Olicom has become one of the world's leading Token-Ring vendors.
Olicom is best known for its Token-Ring products, which are 100% compatible with IBM Token-Ring offerings. Olicom Token-Ring products include specialized, transparent connectivity and high-performance features not available from IBM or others. . .
In 1992, Olicom entered the Ethernet market and today offers comprehensive, high-performance solutions that include desktop and PC Card adapters, hubs, and network management software.
Olicom went public in 1992. Since then, its shares have been traded on the NASDAQ National Market System in the US (Symbol: OLCMF).
Olicom joined the ATM Forum in 1994, when it unveiled plans for a full line of ATM products. By applying its traditional high-quality engineering practices to its ATM product development efforts, Olicom quickly established itself as a key ATM player. In 1994, Olicom became the first networking vendor to publicly demonstrate a fully functioning ATM adapter in an industry-standard PC. In March, 1995, Olicom was the first vendor to publicly demonstrate ATM Forum-compliant LAN emulation. That year, Olicom was the first major vendor to release a PCI adapter for ATM.
Growing Strength Of The Olicom Brand Name
Since early 1994, Olicoms customer base has broadened significantly to include both OEM customers and others using Olicom branded products. Sales of the latter rose to 89 percent of total sales in 1995, with strongest sales among Fortune 1000 corporations in the financial, insurance, transportation, foods, and manufacturing industries.
In 1994, when Olicom sharpened its focus on selling Olicom branded products, sales increased over 100%. This reflects intense efforts by the companys global network of distributors, Master Resellers, and resellers, all of which are supported by Olicoms local sales offices worldwide and by marketing efforts from Olicom headquarters in Europe and in the U.S.
Olicom intends to continue to grow this channel through expanded sales office support worldwide, and by offering new, highly competitive products through its channel partners.
Reputation for High-performance and High-reliability Products
From its beginning, Olicom has focused squarely on developing and marketing high quality products. As a result, Olicom products have earned numerous editors choice and trade show awards, and have won or placed highly in many public benchmarks for performance. Awards have come from such magazines as Data Communications and Network Computing, plus a number of country-specific Ziff-Davis publications as well as the NetWorld+Interop trade show.
One of the most significant public benchmark achievements for Olicom has been the ongoing Token-Ring adapter benchmark in PC Week magazine. Olicoms Token-Ring ISA adapter has placed number one for performance and price/performance each time this benchmark has been published in the past 22 months.
One Source For Comprehensive Networking Solutions
As noted earlier, Olicom offers a comprehensive range of networking solutions including LAN switches, hubs, desktop and PC Card adapters, and network management software. Olicom products cover all three dominant LAN technologies Token-Ring, Ethernet and ATM. This wide coverage enables Olicom customers to use us as a single source for complete networking solutions at a low total cost of LAN ownership.
Emphasis On Industry Standards
Because Olicom products adhere to industry standards, customers can easily integrate existing and new equipment and can be assured of smooth migration to future technologies and products.
To ensure great user flexibility, all Olicom products also are based on de facto standards such as IEEE 802.2 and IEEE 802.5, DLC from IBM, NDIS from Microsoft, ODI from Novell, DLPI from AT&T, and ATM Forum specifications.
The System Test Center at Olicom was the first in the world to be certified by Novell for its Novell Certification Alliance. The System Test Center enables Olicom to conduct many aspects of Novell certification itself, independently, which enables it to move products to market quickly.
Olicom also participates heavily in key consortiums and organizations that are establishing new standards for the industry, including the ATM Forum, the Desktop ATM25 Alliance, the Alliance for Strategic Token-Ring Advancement and Leadership (ASTRAL), and the Fast Ethernet Alliance.
Support for Emerging Standards
Olicom is committed to developing products compliant with emerging industry standards that help improve the way networks function. In recent years, Olicom-supported standards such as PCI and Plug and Play have enabled it to offer better products with improved performance, reduced costs and easier installation and operation.
Olicom introduced one of the industry's first Token-Ring PCI adapters to provide PC users with optimal performance for new, demanding applications. Olicom was also one of the first to introduce an adapter with support for Plug and Play, through which Olicom adapters are automatically configured in seconds.
Olicom developed PC Card adapters for both Token-Ring and Ethernet as part of its ongoing commitment to provide networking products for desktop PC users and for the newest classes of mobile users -- telecommuters, roving executives, and salespeople requiring fast, high-quality network connectivity for Sales Force Automation and related remote-access activities.
To provide users with a functional migration path to ATM, Olicom introduced its first product for the Fast Ethernet market. The Olicom Fast Ethernet PCI 10/100 Network Interface Card was announced in the first quarter of 1995; it provides a scaleable, high-performance Ethernet connection for users who want to implement Fast Ethernet for bandwidth-intensive applications. By adopting Fast Ethernet standards and translating them into immediately available products, Olicom again gives users investment protection through an effective network migration path.
Olicom has announced partnerships with some of the biggest names in networking including Fujitsu, Microsoft, IBM, AT&T, and Gateway 2000.
In ATM, Olicom has established a strategic relationship with Fujitsu Microelectronics, LTD. Olicom and Fujitsu are jointly developing ATM technology, including silicon and software drivers, for ATM adapter products. To date, Olicom has introduced 155 Mbps ATM adapters for both EISA and PCI busses based on this strategic partnership. Olicoms relationship with Fujitsu will culminate in a full line of adapters for 25 and 155 Mbps ATM.
In August of 1995, Microsoft licensed Olicom's ATM LAN emulation software to include in its Windows operating systems, further validating Olicom's core competency in ATM and the quality of its ATM software. Olicom ATM customers using Windows operating systems enjoy outstanding compatibility with Olicom ATM adapter drivers.
Olicom also formed a series of relationships to further strengthen its leadership in Token-Ring. In mid-1995, Olicom agreed to supply PCI-based Token-Ring adapters for the IBM Personal Computer Power Series based on the PowerPC microprocessor. At about the same time, Olicom announced that AT&T Global Information Solutions (GIS) would resell Olicom Token-Ring products and integrate them into AT&T GIS's Globalyst PC. In September of 1995, Olicom announced that an agreement with Gateway 2000 under which Gateway will bundle Olicom Token-Ring adapters with their computer systems to introduce a network-ready PC.
Early in 1994, Olicom purchased an interest in Lasat Communications, a European developer and manufacturer of high speed modems, advanced modem systems, and ISDN terminal equipment. The companies will deliver new desktop-to-LAN products for the fast-growing mobile computing market. The first of these, a series of LAN/modem cards that are part of Olicom's GoCard product line, was introduced late in 1995.
Olicom-Cisco Strategic Alliance
In March, 1996, Olicom and Cisco Systems announced a long-term agreement to jointly develop the future generation of Token-Ring router and switch products. The objective is to provide cost-effective, dedicated Token-Ring connectivity to the desktop. Cisco will provide the switching technology and system software, while Olicom will provide Token-Ring Media Access Control (MAC) technology, custom ASIC designs, and Olicom core Token-Ring technology, including the company's high-performance PowerMACH software.
Olicom products resulting from the Cisco alliance will complement Olicoms industry-leading Token-Ring connectivity product family. Cisco will offer Token-Ring switching products created by the alliance, which will complement its CiscoBlue product roadmap. The agreement will strengthen Olicoms position and broaden its product offerings in the fast-growing LAN switching marketplace.
Both the Cisco-Olicom Token-Ring switch and the CrossFire Token-Ring switch, described elsewhere in this Backgrounder, incorporate the same types of technologies and are fully compatible in LAN use. Both the CrossFire switch and the Cisco-Olicom switch will be positioned for the backbone and the workgroup as well as for delivery of cost-effective, dedicated bandwidth to enterprise desktops. Both switches will provide ATM 155 uplinks for easy, cost-effective migration to ATM.
Olicom sells its products primarily through resellers, value added resellers, and distributors. Its Master Reseller program (in Europe, Africa, and the Pacific Rim) utilizes the high-level expertise of key resellers in various markets to provide extended support for Olicom products. Olicom also employs an OEM sales force.
In addition to its own sales offices, Olicom has distributors and representation in Australia, Austria, Belgium, Bulgaria, Canada, China, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, India, Indonesia, Israel, Italy, Japan, Korea, Malaysia, New Zealand, Norway, Poland, Portugal, Russia, Slovak Republic, South Africa, Spain, Sweden, Switzerland, Thailand, the Netherlands, United Arab Emirates, United Kingdom, and the United States.
Olicom emphasizes timely, effective customer technical support for all its products, usually without charge or time limitation. Support answers questions concerning product installation, configuration, and compatibility, and is available by phone, fax, conventional and electronic mail, and CompuServe. A computer-based tracking system enables customers who contact the support department to be assisted by the same support person with each call.
Olicom technical support can verify that Olicom products function properly with selected software applications, network operating system software, communications applications, etc. When necessary, this type of testing is carried out with Olicom R&D. If compatibility cannot be verified or a problem is discovered, technical support attempts to develop a workaround.
Olicom support personnel can visit a customers site to assist with installation Olicom products or to resolve problems where Olicom products are used. The need for on-site support is determined by Olicom and the customer.
Most Olicom software products, including drivers, network management applications, fixes, etc., are available on Olicoms BBS and FTP server and World Wide Web (WWW) server. In addition, a number of Olicom software products are available on CompuServe.
In addition to support for end users, Olicom also provides presale support to distributors, resellers, and Olicom Master Resellers.
Olicom was first known for its Token-Ring adapters. Today, Olicom adapters offer the best price/performance of any Token-Ring cards in the industry: in third-party tests and reviews, they are consistently rated fastest. Flagship products from this line include the Token-Ring ISA and Token-Ring PCI adapters. The lSA adapter delivers the best price/performance in the industry, certified by the ongoing PC Week magazine benchmark. The PCI adapter earned its top market share worldwide in 1995 based on its exceptional performance and reliability.
Our latest Ethernet adapters, the ISA/IV family, provides industry-leading performance and competitive pricing. The most recent addition, the Ethernet PCI adapter, supports the advanced ThunderLAN chipset and Adaptive Performance Optimization, making it one of the best-performing adapters in the industry. All Olicom Ethernet adapters conform to the IEEE 802.3 Ethernet standard, so they can be easily integrated into networks with Ethernet products from other suppliers.
In January of 1996, Olicom expanded its family of Fast Ethernet solutions with three new adapters: the Fast Ethernet PCI/II 10/100, Fast Ethernet ISA 10/100, and Fast Ethernet MCA 10/100 Adapters.
The new Fast Ethernet MCA 10/100 Adapter is the worlds first MCA bus adapter for Fast Ethernet. It was introduced to meet the high-speed migration needs of legacy LAN installations, particularly in global, Fortune 1000 corporations with a large installed base of MCA bus computers.
The Fast Ethernet PCI/II 10/100 Adapter is one of very few that supports Adaptive Performance Optimization, a recently developed technology that provides automatic, on-the-fly performance adjustment based on the load on the PCs PCI bus. The result is extremely low CPU utilization and a major increase in overall performance.
All Olicom Fast Ethernet adapters support Auto Negotiation (the ability to automatically detect LAN speed), and all support full duplex transmission.
In 1994, Olicom announced plans to deliver ATM products. ATM has emerged as the high-speed standard deploying the new generation of client/server and multimedia applications now taking hold on enterprise networks. ATM provides the increased speed and bandwidth required at the desktop for these demanding new applications.
Olicom will provide cost-effective, fully interoperable ATM solutions that provide readily-available migration from existing Token-Ring and Ethernet solutions. Olicom already is providing customers with the RapidFire family of ATM Network Interface Cards and CellDriver LAN emulation software to address both desktop and high-end workstation applications requiring both low-cost and more powerful, higher-speed solutions.
As noted earlier, Olicom partnered with Fujitsu Microelectronics to develop software driver and silicon technology for a series of 25 Mbps ATM adapter cards and 155 Mbps adapters for both EISA and PCI.
PC Cards: For Notebook-To-Network Connectivity
Olicom GoCard PC Cards enable mobile and remote users to easily link their laptops to corporate networks, where they can access a full range of services such as e-mail, product inventory and ordering capabilities, the Internet, on-line services, and fax facilities. Olicom has introduced a Token-Ring PC Card, a GoCard for Ethernet, a "combo" Token-Ring/Modem (the first in the industry), and a "combo" Ethernet/Modem. GoCard products that include a modem adhere to applicable telecommunications regulations from the US and several other countries.
In April, 1996, Olicom unveiled plans for a full range of LAN switch solutions and it announced the first product of that future solution set, the CrossFire Token-Ring stackable switch. This product enables Token-Ring network managers to extend existing investments in Token-Ring, to increase performance and overcome network bottlenecks. The CrossFire Token-Ring switch also permits network managers to flexibly implement 155 Mbps ATM for high-speed backbone transport. The CrossFire Ethernet switch is planned for late 1996 introduction.
Olicom also has announced a full range of modular switch products for 155 Mbps and 25 Mbps ATM which will provide switch solutions for both backbones and workgroups. These products will form the foundation for high-performance ATM solutions that combine Olicoms range of RapidFire ATM adapters and CellDriver LAN emulation software.
Olicom's families of Token-Ring and Ethernet hubs and wiring components provide cost-effective LAN connectivity for workgroups, remote sites, and branch offices. Like Olicom's adapters, the intelligent hubs and wiring components adhere to industry standards, are fully IBM-compatible (when applicable) and offer easy installation, operation, and management.
For Token-Ring networks, Olicom offers a standard 8-port Multistation Access Unit (MAU) for STP and UTP, a Controlled Access Unit (CAU) and the associated Lobe Attachment Modules (LAMs). Olicom also offers a unique product for Token-Ring networks, the CAM (Controlled Attachment Module), which integrates the features of both a CAU and LAM to provide cost-effective, intelligent hub-like connectivity. Upgradeable from 10-port to 20-ports, the CAM lets users add connectivity as their network needs dictate. CAM's aggressive pricing -- as low as half the cost-per-port of purchasing both a CAU and LAM -- makes it an ideal and affordable solution for linking branch offices with a central site.
For Ethernet users, Olicom provides a family of stackable Ethernet hubs designed to meet the needs of both small workgroups and large enterprise networks. The Ethernet hubs offer excellent price/performance and are fully interoperable with other vendors' Ethernet products and users' existing equipment and systems. Olicom Ethernet hubs are extremely scaleable, enabling users to start with a single, unmanaged hub, then add connectivity and management capabilities as their network grows.
Olicom internetworking products help users link LANs in an enterprise network. Olicom's PC-based and standalone local bridges and remote bridges, and the company's unique PC-based Router Adapters, give users cost-effective solutions for linking their LANs via high-speed connections.
Olicom local and remote bridges are extremely fast and are easy to configure, use, and manage. All Olicom internetworking products support IBM's LAN Network Manager/NetView, SNMP, and out-of-band management.
For hundreds of thousands of businesses around the world, Local Area Networks (LANs) play a vital role. Whether its mission-critical applications such as database systems processing hundreds of transactions per minute or workgroup computing in office environments, the majority of these businesses simply could not function without LANs.
As these businesses have grown, so has their dependency on LANs, creating a demand for LAN products that are more efficient, easier to use, offer better performance, and are less costly to maintain. At the same time, LAN technology has been evolving and improving. Ten years ago, LANs were, in most cases, small clusters of PCs connected for sharing files, printers, and mainframe resources.
Today, many corporations have enterprise networks with thousands of PCs connected on hundreds of LANs. The extreme demands corporations now place on LANs and the evolution of LAN technology has set the stage for a new generation of high speed LANs. Soon, corporations will be transitioning to high-speed networking where resources can be controlled tactically and with greater cost efficiency.
The Migration to Switched Networks
User demands for ever-faster, no-slowdown performance from highly sophisticated, compute-heavy applications place incredible pressure on LAN performance. Focusing on these exploding demands, Olicom has developed comprehensive migration strategies which enable corporations using Token-Ring and Ethernet to increase shared LAN capacity productively yet cost-effectively. Olicom also enables corporations to gracefully integrate ATM.
Token-Ring and Ethernet users realize significant benefits from these major Olicom strategies:
Olicom will introduce a comprehensive range of stackable LAN switch products for Token-Ring and Ethernet in April, 1996, in an early phase of the implementation of these key futuristic corporate networking strategies. The introduction includes products for building high-speed backplane stacks for switch interconnections, as well as management software supporting SNMP.
Starting with this "CrossFire" Token-Ring switch, noted earlier, Olicoms new switching products deliver competitive per-port prices, low cost-of-ownership and full support for industry standards. The CrossFire Token-Ring illustrates how Olicom leverages its extensive technical expertise to deliver high quality solutions with industry-leading price/performance. As noted, the CrossFire Ethernet switch will be released in late 1996.
To take advantage of high productivity software applications that require "bandwidth on demand," Olicom has announced it will release a full range of modular switch solutions for both backbones and workgroups. These will form the foundation for high-performance ATM solutions that combine our range of RapidFire ATM adapters and CellDriver LAN emulation software. They will bring enterprise-wide ATM to the desktop when the LANs are connected via a router to ATM uplinks.
LARS STIG NIELSEN, President and Chief Executive Officer
Olicoms President and CEO since he founded the company in 1985, Mr. Nielsen is the companys managerial and visionary leader whose contributions to growth have ranged from hardware design for the companys first networking products to taking the company public in 1992. Mr. Nielsen holds a Masters degree in Electrical Engineering from the Technical University of Denmark (DTH).
KURT NYBROE-NIELSEN, Chief Operating Officer
Kurt Nybroe-Nielsen has been employed with Olicom A/S since its founding in 1985 as Vice President of Research and Development, Operations, and Sales and Marketing. He is currently Chief Operating Officer (COO) of Olicom A/S in Denmark and acting President of Olicom USA in Plano, Texas. Mr. Nybroe-Nielsen also is a Member of the Board of Olicom USA, Inc., Olicom Trading A/S, Connect International A/S, Dataland A/S, Interconnect A/S, and Standard Finance International S.A., Luxembourg.
Before joining Olicom, he held positions in turnkey communication systems with American Airlines and government and defense agencies in Europe, the United States and NATO.
Mr. Nybroe-Nielsen holds a Masters of Science in Electrical Engineering from the Technical University of Denmark (DTH); Bachelor of Communications from Copenhagen School of Economics and Business Administration, and has completed the Executive Program from Stanford University.
Boje Rinhart, Chief Financial Officer
Mr. Rinhart has served as Chief Financial Officer since joining the company in April, 1995, prior to which he was a consultant to the company. From 1986 until joining Olicom, Mr. Rinhart was co-partner of Hjorth & Rinhart, a management constancy firm specializing in managerial, commercial, and contractual aspects of the sale/procurement of large-scale computer systems. From 1979 to 1986, Mr. Rinhart held a number of management positions at Christian Rovsing, a data networking firm, including Controller of Electronics Division and Vice President of Finance. From 1970 to 1979, he was an Economist with Hoff & Overgaard, an international consulting firm. Mr. Rinhart holds a Masters degree in Economics from the University of Copenhagen.
NIELS JØRGENSEN, Vice President of Research, Development and Engineering
Since joining Olicom in 1987, Mr. Jørgensen has served as Project Manager for a number of external development contracts and as Director of Engineering. He was appointed Vice President of Research, Development and Engineering in 1994. From 1980 until joining Olicom, Mr. Jørgensen held various positions with Christian Rovsing, including Program Manager, Principal System Engineer, and software engineer. Mr. Jørgensen holds a BS in Electrical Engineering from Arhus Technical University in Denmark.
Steen B. Lohse, Vice President of Marketing
Before joining Olicom in 1989, Mr. Lohse, with more than ten years in the LAN industry, worked as a top-level consultant for companies such as British Airways, Olivetti Computers, and Lloyds Bank. Mr. Lohse also has been instrumental in the formation of industry groups like ASTRAL and in other strategic relationships that Olicom participates in today. Mr. Lohse holds science degrees in engineering and business administration from The University of Copenhagen.
Michael Jonsson, Vice President of International Sales
Mr. Jonsson joined Olicom in 1986, and served as Sales Director of Southern Europe until he was promoted to Vice President of International Sales in January, 1996. Before joining Olicom, he held positions in turnkey communication systems with Christian Rovsing. Mr. Jonsson holds a BS in Electronic Engineering from the Danish Engineering Academy.
Tyge Trier Director of Legal Affairs and Investor Relations
An Olicom employee since 1993, Tyge Trier has served as its Director of Legal Affairs and as Director of Investor Relations since 1994, and he also works in the business development area. Prior to joining Olicom he served as Vice President in the Investment Bank Department of Den Danske Bank A/S. Earlier, he was admitted to the Bar in Denmark and employed by the law firm of Gorrissen & Federspiel.
Søren Seerup Director of Operations
Mr. Seerup has served as Director of Operations since joining the company in 1995. From 1986 until joining Olicom, he was head of international logistics and earlier, head of production at Ferrosan A/S, a company in the Novo Nordisk Group. From 1984 to 1986, Mr. Seerup was head of planning at Helioprint A/S, a manufacturer of reproduction equipment. Mr. Seerup holds a BS degree in Production from Ingeniørhøjskolen København.
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(Note: Microcom is now part of Compaq Computer Corp., a long-time JMB client.)
MICROCOM ACCESS INTEGRATOR GLOSSARY
ADAPTive Switching
ADAPTive Switching (Advanced Dynamic Access Partitioning Technology) provides superior switching capabilities. Virtual connections are set up on a call- by-call basis and virtual connections are created between modules and external network equipment supporting PPTP, L2F, and L2TP tunneling protocols. Virtual input and output ports are created, eliminating static assignment constraints. Each input port is automatically or dynamically assigned to an output port, which reduces the amount of hardware required as new applications and services come on-line. Overall, because fewer lines are needed, ownership cost is decreased, less hardware is needed, and deployment is simplified.
ARP
Address Resolution Protocol, a standard method of resolving the destination of a message.
ATM
Asynchronous Transfer Mode, a transmission mode characterized by unequal time intervals between transmitted characters
BOOTP
Bootstrap Protocol
CAP
Carrier Access Platform (Microcom Access Integrator 700C & 1700C)
CSU
Channel Service Unit
DCE
Data Circuit Terminating-Equipment, user equipment which sets up, maintains, and terminates data connections.
DMM
Distributed Management Module (Microcom Access Integrator)
DS0
Digital Signal Zero, signifies a T1 facility operating with a frame structure of 24 channels, 64 Kbps each.
DSU
Data Service Unit
DTE
Data Terminal Equipment, equipment which begins or ends communications paths.
DTU
Data Terminal Unit
EAP
Enterprise Access Platform (Microcom Access Integrator 700R & 1700R)
E1
A Telco circuit that bundles 30 (64Kbps) DS0 timeslots to carry data, and 2 64Kbps timeslots to carry signaling information. The total bandwidth is of an E1line is 2.056Mbps. They are capable of carrying digital and analog data calls and are standard in much of the world (other than T1). Conforms to ITU Q.921 and Q.931.
Ethernet
A widely used local-area packet-switched network technology, Ethernet was invented at Xerox PARC in the early 1970s.
FDDI
Fiber Distribution Data Interface, an emerging standard for a type of network technology which is based on fiberoptics. Established by ANSI, the American National Standards Institute.
FIRMWARE
Key programs customarily stored in read-only memory (operating systems, diagnostics, and configuration programs are typically regarded as firmware).
FRAD
Frame Relay Access Device.
GUI
Graphical User Interface.
HDMS
High Density Management System
IETF
Internet Engineering Task Force, a group concerned with short and medium-term problems with TCP/IP and the connected Internet. The IETF is divided into six areas which are further divided into working groups.
IMP
Intelligent Modem Platform (Microcom Access Integrator 700M & 1700M)
INC
Intelligent Network Controller
IOS
Internetwork Operating System
IP
Internet Protocol, the TCP/IP standard protocol that defines the IP datagram as the unit of information passed across an internet. The protocol also provides the basis for connectionless, best-effort packet delivery service.
IPX
Internetwork Packet Exchange
ISDN
The "Integrated Services Digital Network" is provided by carriers and combines voice and digital network services in a single medium.
ISP
Internet Service Provider
ISPorte
Central-site remote access for corporate environments, ISPs, and bulletin board operators. (Microcom)
LAN Local Area Network
LIU Line Interface Unit
MAI Microcom Access Integrator
MAU Multistation Access Unit
MCSS Microcom Control Site Script
MIB Management Info Base
MMM Managed Modem Module (Microcom Access Integrator)
MNC Modem Network Controller
MNP Microcom Networking Protocol
MVAR Microcom Value Added Reseller
NAS Network Access Server
NCS Network Control System
NMC Network Monitor Card
OEM Original Equipment Manufacturer
PAC PPTP Access Concentrator (see PPTP)
PAD Packet Assembler/Disassembler - a terminal multiplexor device that forms a connection between terminals and hosts across an X.25 network.
PLC Private Line Card
PNS PPTP Network Servers
POP Point of Presence
POTS Plain Old Telephone Service
PPP Point-to-Point Protocol
PPTP Point-to-Point Tunneling Protocol, an open protocol expected to become the industry standard for remote access. It combines Point-to-Point Protocol (PPP) with Transmission Control Protocol / Internet Protocol (TCP/IP) into one remote access protocol. It enables users to make one local phone call and connect to the corporate LAN via the Internet. A cost savings is incurred by the user dialing a local number instead of a toll free number provided by the corporation. PPTP makes the Internet and private IP backbones more secure for accessing an organizations internal network. Network managers can extend a virtual private network from a server throughout the Internet and still retain control of their user passwords and accounts via PPTP. PPTP saves costs and utilizes existing Internet and IP networks. (See PAC).
PRI Primary Rate [ISDN line] Interface
PSDN Public Switched Data Network [X.25]
PSTN Public Switched Telephone Network
PTT Postal Telephone and Telegraph. Outside the US, government agencies responsible for providing and/or regulating communications. In the past few years, a number of PTTs have become private operations.
RAS Remote Access Server
RS-232 A standard by the Electronics Institute of America (EIA) that specifies the electrical characteristics of slow speed interconnections between terminals and computers or between two computers.
SCM Serial Concentrator Module
SNMP Simple Network Management Protocol
SOHO Small Office - Home Office
TACACS Terminal Access Controller Access System
T1 A Telco circuit that bundles 23 (64Kbps) DS0 timeslots to carry data and 1 4Kbps timeslot to carry signaling information. There are 2 of these circuits per engine, with a total bandwidth of 1.544Mbps. They are capable of carrying digital and analog data calls, and are standard in the U.S., Canada, the Philippines, Hong Kong, Japan, and China.
TCP/IP Transmission Control Protocol / Internet Protocol
TDM Time Division Multiplexing
Telco Telephone Company
UAC Universal Access Controller
USR US Robotics
VAN Value Added Network
WAN Wide Area Network
(11/96 prepared for Microcom Corp.)
IMPORTANT NOTE CONCERNING
ADDITIONAL COMPANIES & SAMPLES:
For Microcom, JMB Communications also prepared a VPN (Virtual Private Networking) Technology Guide (Spring, 1997) for use in Microcom VPN Seminars and a MAI (Microcom Access Integrator) Technology Guide for Microcom sales rep internal training and major customer opportunities (Fall, 1996). For more information, contact JMB Communications.
JMB Communications also has prepared product marketing materials for 3Com/Chipcom Corporation and for Proteon Corporation. Electronic samples are available on request. Please see our home page for our email address.
LEGAL: These drafts are copyright ©, 2001 - 1997 by JMB Communications. World rights reserved. These writing samples were prepared by JMB Communications for the companies noted, which own the copyrights to the final versions. All trademarks in these writing samples are the property of their respective owners.
Updated April, 2001